Children International

This nonprofit organization focuses on helping children in poverty around the world. They saw their donors come and go, and realized they needed to change how people viewed them. Their image & experience, which was purely transaction-based, needed to move to relationship building. 

2018 Webby Award Winner

Role
Design Lead

Team
Visual Design
User Experience Design
Content Strategy
Front-End Development

We enhanced storytelling on the site—adding value & smart content wherever possible.

But most importantly, we uncomplicated the giving process.

And began creating a transparent relationship between potential donors and the organization.